![]() I love this question that we asked Camera Bits founder Dennis Walker back in 2015… a lot has changed, so I’m curious… How do you think metadata will be important to photographers in the future? The only “no-no,” I would say, is assuming there is only one way to do something. As an example, if someone gives you a schedule to shoot a music festival, some clever editing in Photo Mechanic can result in a keyword list, or a folder structure being created automatically from that original document instead of you having to type those things in a second time. Any best practices come to mind for adding metadata to your images? Alternatively, what are some major no-no’s or things to avoid when going through this step in your workflow?Īs mentioned earlier, take some time beforehand to set up a process that will do some of the work for you.įor many of us, any paid photo assignment involves some upfront paperwork or scheduling or shot lists, and the like. ![]() I usually rely on the alliterative “Caption, keywords, credit and copyright,” to introduce people to the concept. Metadata is information about an image, and that takes many different forms. Metadata is the same thing, but in a broader sense. That’s on top of the value to your future self when trying to find something from four years ago. #4K AND PHOTO MECHANIC HOW TO#I know very few photographers looking for less exposure for their work, and often keywording is “step zero” in figuring out how to make photos accessible to others. Everybody’s situation is unique, it will be crucial for some, merely a nice-to-have for others. Keywording will be more or less important depending on what you’re doing with your photos. How would you define keywording and metadata? Why are they so important to a photographer’s workflow? ![]() I’ve also done freelance concert and event photography, both as a hobby and as a job.Ĭamera Bits was a happy mixture of digital strategy and my personal love of photography and photographers, and I was lucky to fit in so well and find a home with this amazing team. I’ve done product management and/or marketing for lots of digital media companies, large and small. I’ve been a digital media “fixer” for most of my life. ![]() What was the catalyst for joining the company? Tell us a little bit about yourself and your career prior to Camera Bits. This interview has been lightly edited for clarity and length. We connected with him about his career in the industry, how photographers can make the most out of Photo Mechanic, the power of metadata and more. Mick Orlosky, Director of Marketing, has worked at Camera Bits for nearly 10 years now. Since it’s been quite some time, we thought it would be great to catch up with their team again to hear how things are going. ![]() We spoke with Dennis back in 2015 about the history of Photo Mechanic and the changing workflows of photographers. Photo Mechanic is a leading photo editing and image browsing application that thousands of photographers and picture editors use to edit, organize, caption and transmit images.Īccording to their website and the history of Camera Bits, after seeing the woes of a photography workflow, their president and founder Dennis Walker “realized that the biggest contribution he could make to digital photography besides image quality was to improve the selection and editing process, which at the time was (to use a technical term) rather ‘clunky.’” For over a decade now, we’ve partnered with the team at Camera Bits to integrate with their “instant classic” tool for photographers, Photo Mechanic. ![]()
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